Reach 641,000 active UK golfers a year — fill your opens and put your course in front of the right audience
Golf Empire is the UK's largest directory of amateur open golf competitions, used by more than 155,000 registered members and 641,000 unique golfers each year. If you run open competitions and want to fill your fields, promote membership, or simply put your course in front of the right kind of golfer, Golf Empire is the most cost-effective channel in the UK.
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Why Golf Empire works for golf clubs
- The right audience — visitors come to Golf Empire for one reason: to find competitive amateur golf to enter. Not casual browsers, not aspirational golfers — active club golfers with handicaps who travel to play.
- National reach, local targeting — 93% of users are UK-based, distributed across all 50+ counties and regions. We can put your events in front of golfers in your area, your region, or nationally.
- Industry-leading engagement — 45%+ average newsletter open rate over the past 12 months, well above the 25–30% golf-industry benchmark.
- Established trust — 27+ years connecting clubs with golfers. Golf Monthly described us as “the cream of resources for finding golf competitions.”
- Independent and founder-run — not owned by a tee-time booking platform, not part of a wider directory group. We work directly for clubs.
Golf Empire by the numbers (2025)
- 641k unique annual users
- 2m visits
- 9.3m page views
- 155k+ registered members
- 64k+ newsletter subscribers
- 45%+ avg newsletter open rate
- 10,000+ open competitions listed annually
- 1,500+ host golf clubs
- 27+ years independently owned and run
Listing options — choose what works for your club
Every club can list their open events on Golf Empire for free. Three paid tiers give your club additional visibility and credibility across the site.
Free Listing — £0
Standard event listings on regional, county and category pages across Golf Empire. Includes your club name, contact details, location map and event list. Free forever, no catch.
Enhanced Listing — £245 + VAT per year
Everything in Free, plus a curated “About this venue” description with venue image on your club page and on every event page you host. A thumbnail, tagline and star alongside your name on the county page. And a star and gold trim on every one of your events across the category pages. Helps golfers understand what makes your course distinctive and increases the likelihood they'll click through and enter.
Spotlight Listing — £395 + VAT per year
Everything in Enhanced, plus inclusion in the “In the Spotlight” section on the county page, beneath the Featured Club. Your next upcoming events also appear at the top of every relevant category page in the “Spotlight Competitions” section. Limited to 2 Spotlight clubs per county.
Featured Club — £545 + VAT per year
The flagship option. Everything in Spotlight plus an exclusive banner placement at the top of your county landing page — one per county per year. Use the banner to promote your opens, your course, membership offers or seasonal events. See current availability →
Compare all tiers side by side →
Get started in four steps
- 1. List your opens — free. Submit your 2027 events using our online form. We'll get them listed on the relevant regional, county and category pages within a few working days.
- 2. Choose your listing tier. Free, Enhanced or Spotlight. Get in touch to upgrade.
- 3. Consider becoming the Featured Club for your county. Limited availability — one per county per year. See what's available →
- 4. Boost your events with a targeted email campaign. One-off campaigns to drive entries for your opens. See email options →
What clubs say about Golf Empire
"The last campaign you did for me brought 8 entries over that weekend alone, which I thought was fantastic. If anybody is wondering whether a mailshot from you is worth it, tell them to contact me."
Martin Ball, Secretary, Eaglescliffe Golf Club
"Happy to share that over £1,700 has been generated so far since the e-shot was sent out — really successful, with some repeat bookings too."
Callum Gray, Secretary, Keighley Golf Club
"Although we do a mailshot ourselves, the majority of entries come through your website entry form, which indicates how successful your service is to golf clubs around the country."
George Davies, Seniors Opens Organiser, Knighton Heath Golf Club
"We have filled the Spring Open which is great news, thanks mainly to the e-shot — worked really well."
James Washington, General Manager, Bradford Golf Club
Download our media pack
For the full story including audience data, listing benefits, campaign options and case studies, download our 2027 Golf Clubs Media Pack (PDF).
Get in touch
Email info@golfempire.co.uk with a quick outline of your club, your open competitions and what you're trying to achieve. We'll come back with options and pricing tailored to your situation within a working day or two.